TravelRound needed something familiar but different.
Quality Incentive Company acquired TravelRound and needed a new identity to family with the branding work we’d produced for them. To accomplish this, we utilized the same general typography and color palette but created a unique mark and a different spin on corporate materials in order to give TravelRound it’s own identity.
![travelround-mark-options](https://aroncreative.com/wp-content/uploads/2014/10/travelround-mark-options.png)
![TravelRound-TradeShow-2](https://aroncreative.com/wp-content/uploads/2014/10/TravelRound-TradeShow-2.jpg)
![TravelRound-TradeShow](https://aroncreative.com/wp-content/uploads/2014/10/TravelRound-TradeShow.jpg)